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IKEA Redesigns Classic Bookshelf, Foreshadows the Demise of Books - TIME NewsFeed
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Citing a changing climate in the reading world, the furniture authorities are putting a new spin on the old bookshelf – redesigning it to store anything but books.
The storage mavens at IKEA have noticed a shift in what consumers are storing in their bookshelves. After all, a Kindle can hold thousands more books than a wooden tower in the living room. According to The Economist, IKEA will release a new version of its classic BILLY bookshelf next month, one that's focused less on storing books than storing, well, anything and everything else. The company is finding that customers use their shelves increasingly for “ornaments, tchotchkes and the odd coffee-table tome,” and less so for reading material.
Nick Carbone is a reporter at TIME. Find him on Twitter at @nickcarbone. You can also continue the discussion on TIME's Facebook page and on Twitter at @TIME.
READ: How IKEA Survived a Bad Economy